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Marcus Robertson

Performance-Based Certification Platforms: Is DIY Really More Affordable?

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Since the dawn of the Pinterest era, DIY has become ubiquitous with crafters building home decor on weekends.

Unfortunately, most certification managers don’t exactly associate the term with the same level of enthusiasm. And that is because they are often building new exams out of necessity, not love.

Creating a performance-based certification platform in-house involves several moving parts, such as exam design, platform programming, latency testing and more.

SMBs that can only devote one to three team members are the most likely to experience setbacks due to trial and error. Budgetary constraints, unfamiliar technical specifications and poor contractor communication are often additional cause for frustration.

Most of the certification managers we meet at conferences wish they could hire someone to manage and execute PBC for them. However, they assume that doing so would be out of budget.

They are surprised when we tell them that often isn’t true. Their jaw drops even more when they learn they may actually be overspending on contractors who don’t fully deliver!

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